Dr. Harshit Aggarwal

Dr. Harshit Aggarwal

Dr. Harshit Aggarwal

Designation : Assistant Professor

Department : Marketing

Qualification : Mcom, PGDM, Bcom, NET, PhD (pursuing)

Qualification

Ph.D - Consumer Behaviour, Pursuing
M.Phil./M.Sc./MBA - MBA in Marketing/HR – Lal Bahadur Shastri Institute, 2007, M.COM in International Business – Indira Gandhi National Open University

B.A./B.Sc./B.Com - MJP Rohilkhand University, 2005

Research & Patents

Research Interests

Consumer Behaviour
Marketing

Conference Presentations

Participating in events conducted by IITs/IIMs on regular basis
Presented three papers in International Conferences
Presented eleven papers in National conferences

Attended ten seminars/conferences/workshops and FDPs
Five research papers published in various journals

Courses Taught

Marketing
Consumer Behaviour

Integrated Marketing Communication
International Business

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