BBA General
The BBA Program is the cornerstone of business education at Doon Business School, designed to forge adaptive, digitally-fluent leaders.
This rigorous, multidisciplinary curriculum provides a comprehensive mastery of core business functions, from Finance and Marketing to Operations and HR, while strategically embedding contemporary skills essential for the modern economy:
Industry Integration
Our curriculum is shaped by global alliances with tech giants like HCL Technologies, SAP, and SAS, ensuring graduates are trained on platforms and methodologies currently used by leading enterprises worldwide.
Global Acumen
Cultivates a global perspective through case studies, cross-cultural team projects, and opportunities to utilise our International Academic Pathways.
Graduates of the BBA program are prepared to lead with ethical insight and entrepreneurial agility, equipped not just to navigate, but to drive transformation across any sector of the global marketplace.
Career Opportunities
Eligibility Criteria
To pursue this program student must have
Course Structure
| SEMESTER I | SEMESTER II | ||
|---|---|---|---|
| Subject | Credits | Subject | Credits |
| Business Economics | 3 | Essential English Literature | 3 |
| Business Mathematics | 3 | Financial Accounting | 3 |
| Business & Corporate Law | 3 | Application of Spreadsheets in Business | 2 |
| Urban Sociology | 2 | Introduction to Marketing | 3 |
| Introduction to Psychology | 2 | Business Statistics | 3 |
| Environment Studies | 2 | Strategy Management | 3 |
| Writing Business English | 3 | Social Immersion Experience (SIE) | 2 |
| Business Information Systems | 3 | Internet and Related Technologies | 1 |
| TOTAL | 21 | TOTAL | 21 |
| SEMESTER III | SEMESTER IV | ||
| Subject | Credits | Subject | Credits |
| International Business | 3 | Negotiating Skills | 3 |
| Organizational Behaviour | 3 | Social Problems and Public Policy | 2 |
| Business Communication | 2 | Entrepreneurship | 3 |
| Placement Related Communication | 1 | Income Tax | 2 |
| Financial Management | 3 | Operations Management | 3 |
| Introduction to Marketing | 3 | Project Management | 3 |
| Human Resource Management | 3 | Business Decision Making | 3 |
| Cost Accounting | 3 | Security Analysis and Portfolio Management | 3 |
| TOTAL | 22 | TOTAL | 22 |
| SEMESTER V | SEMESTER VI | ||
| Subject | Credits | Subject | Credits |
| Research Methodology & Report Writing | 4 | Major Project/Dissertation | 8 |
| Ethics & Corporate Governance | 2 | Appreciating Art Fundamentals | 2 |
| Leadership in a Dynamic Business Environment | 2 | Advertisement and Sales promotion | 2 |
| Compensation Management | 3 | Introduction to Logistics and Supply Management | 3 |
| Social and Web Analytics | 3 | Risk Management | 3 |
| Consumer Behaviour | 3 | ||
| Financial Modelling | 3 | ||
| Being Corporate Ready | 1 | ||
| TOTAL | 21 | TOTAL | 18 |
Fee Structure
BBA (2026-29)
| Fees | I Semester | II Semester | III Semester | IV Semester | V Semester | VI Semester |
|---|---|---|---|---|---|---|
| Admission Fee | 15,000 | - | - | - | - | - |
| Tuition Fee | 1,02,500 | 1,02,500 | 1,10,000 | 1,10,000 | 1,17,5000 | 1,17,500 |
| University Examinations Fees | 5,500 | 5,500 | 5,500 | 5,500 | 5,500 | 5,500 |
| Total | 1,23,000 | 1,08,000 | 1,15,500 | 1,15,500 | 1,23,000 | 1,23,000 |
| Security (Refundable) | - | - | 10,000 | - | - | - |
| Other Incidental Compulsory Charges | ||||||
| Charges for Uniform (Dress Camp) | 9,500 | - | - | - | - | - |
| Book Bank (EET Library) | 4,500 | - | - | - | - | - |
| Career Development Cell Membership | - | - | - | - | 7,500 | - |
| Alumni Registration + 1 Year Enrollment | - | - | - | - | - | 5,000 |
| Online ERP Fee | 1,000 | 1,000 | 1,000 | 1,000 | 1,000 | 1,000 |
The classes in the University may stretch till late evening and require many group projects and hence students are advised to stay in the campus hostels.
However, day boarding (Rs.25,000/ year) is compulsory for MBA, BBA, Integrated MBA, B.Tech, Integrated B.Tech, B.Com & Integrated Law programs other than the final year.
*Scholarship amount (if any) will be calculated on BBA General tuition fee for first year Rs. 1,02,500 per semester and subsequently thereafter
Fee is subject to change. For updated fee structure kindly visit www.doonbusinessschool.com / www.dgu.ac
All under graduate degrees can be converted into the respective Hons. program through following pathways Research/Industry Attachment/Start-Up/Super Specialised Courses.
Scholarship
For Undergraduate Students for 2025-26 intake
| CATEGORY | All India | ||||||||
|---|---|---|---|---|---|---|---|---|---|
| SCHOLARSHIPS | 10.00% | 20.00% | 30.00% | 40.00% | 50.00% | 60.00% | 70.00% | 80.00% | 90.00% |
| 12th Percentage (Any Central Board) | 80.00-84.99 | 85.00-89.99 | 90.00-92.50 | 92.60-94.99 | 95 | 96 | 97 | 98 | 99 |
| JEE Percentile | 75-79.99 | 80 - 84.99 | 85 - 89.99 | 90 - 94.99 | 95-95.99 | 96-96.99 | 97-97.99 | 98-98.99 | 99-100 |
| CUET Percentile | 88 - 89.99 | 90-91.99 | 92-93.99 | 94-94.99 | 95-95.99 | 96-96.99 | 97-99.99 | 98-98.99 | 99-100 |
Note: Best 4 Core Subjects only (SUPW, Physical Education and Non Academic Subjects will not be considered)
Satya Devi Special Scholarship for Bihar Students
(BSCC Eligible)
Get a one-time non-returnable grant of Rs.2.5 Lakh Or 25% Scholarship on tuition fees whichever is lower
For B.Sc. Agriculture/ Forestry / Agri Business
(Dr. S. K. Gupta Memorial Scholarship)
25% Scholarship on tuition fees
Scholarship for Uttarakhand Domicile
25% on Tuition Fee
Scholarship for Single Mother (All India)
10% on Tuition Fee
Scholarship for Teacher Ward (All India)
10% on Tuition Fee
Scholarship for Defence Personal Ward (All India)
10% on Tuition Fee
Note: No two scholarships can be clubbed together, if any student eligible for two scholarships may choose the higher scholarship from the respective category.
Procedure
- Students registering for scholarship should apply on the prescribed form avaliable with the institute or on website at the time of interview before confirmation of admission. Students who do not apply before confirmation of admission wlil not be eligible for merit scholarship.
- Students should submit photocopies of all mark sheets and certificates required as above for entitling the scholarship.
- Upon your official confirmation of admission with the DBSG, you wlil receive a formal scholarship offer letter / confirmation.
- The scholarship wlil be disbursed semester wise.
- In case the result of the previous semester has not been declared tlil the last date of submission of fees for the next semester, the student may provisionally submit fees equivalent to the last semester fees but in case falis to get the required marks wlil have to submit the balance fees.
- Whlie applying for a scholarship and fliling in the percentage of class XII marks, applicants are required to consider the aggregate of Best 4 core subjects in their XII boards (SUPW, Physical Education and Non Academic Subjects wlil not be considered).
- Scholarship amount will be calculated on General (basic) tuition fee for per semester and subsequently thereafter.
However the scholarship for 3rd semester onwards wlil be subject to:
In case any of the above criteria is not fulfliled the scholarship for the next semester wlil be withdrawn.
- 75% attendance to be maintained in each subject individually in the preceding semester. Please note that Third Semester Scholarship depends on First semester performance and Fourth semester Scholarship on second semester.
- 70% marks in cumulative score in all subjects.
- Students shall not be involved in any disciplinary action of misconduct where a penalty or fine is imposed by the Proctorial board.
- Students shall take a good moral character certificate from the course coordinator every year and submit the same with the Registrar.
- Students should give an undertaking of being avaliable at all time during the course for any brand ambassador activities and also in case of events/goodwlil programmes.
- There should be no discontinuation in study. In case of transfer to any other institute, the scholarship given wlil have to be refunded prior to issue of College Leaving Certificate.
- Students need to send a thank you letter to the Board of Trustees for the Generous Scholarship every semester.
Disclaimer
Other Specialization
Placements
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Student Education Immersion Program
Study Abroad Opportunities for Global Careers
DBS Global University offers students flexible and impactful study abroad pathways designed to build global competence and career readiness. Backed by a strong network of 50+ MOUs across 20+ countries, the University enables meaningful international exposure through Short-Term Global Immersion Programs, Credit Transfer Study Abroad Programs, and Dual Degree & Long-Term Global Pathways.
Through strategic partnerships with institutions across Australia, USA, Europe, Malaysia, Singapore, Dubai, Thailand, Indonesia, Turkey, Hong Kong and Russia, students benefit from internationally benchmarked curricula, industry exposure, multicultural classrooms, and cross-cultural learning. These experiences integrate academics with experiential learning, global networking, and real-world insights—empowering students with a global mindset, enhanced employability, and the skills required for successful international careers.
