BBA

The BBA Program at Doon Business School offers a set of future-proof undergraduate specialisations designed to cultivate the next generation of global business leaders.

Our curriculum moves beyond core management, focusing intensely on Digital Transformation through domains like Fintech & Blockchain Applications, Business Analytics powered by GenAI Literacy, E-Commerce Strategy, Supply Chain & Logistics, and many more.

Advantage @DGU

  • Dehradun - A Safe, Beautiful & Cosmopolitan Education City.
  • Bundle of Industry Integrated Value Added Certificates.
  • Students from 23 States & 5 Countries on campus.
  • Multiple Placements for all.
  • More than 350+ Companies for Campus Placement.
  • Possibilities of International Exposure.
  • On-campus hostels with Modern Sporting & Gym facilities.

Program Specification

Students gain essential deep tech mastery and practical skills through
Applied Learning
Certification
Opportunities to earn industry-recognised certifications (e.g., Alteryx, Power BI, SAP global, SAS global, NISM) integrated directly into coursework.
Global Acumen

We prepare graduates not just to enter the market, but to drive innovation, lead with data-driven ethical insight, and excel in the volatile global marketplace.

Eligibility Criteria

To pursue this program student must have

  • Min. 65% in XII with appereance in National Level Entrance Examination + Online Interview + Writing Test ( Merit on the basis of cumulative Score on the basis of X+XII + Online Interview + Writing Test )

Placements

Enjoy Everyday while Ensuring Great Career

Student Education Immersion Program

Study Abroad Opportunities for Global Careers

DBS Global University offers students flexible and impactful study abroad pathways designed to build global competence and career readiness. Backed by a strong network of 50+ MOUs across 20+ countries, the University enables meaningful international exposure through Short-Term Global Immersion Programs, Credit Transfer Study Abroad Programs, and Dual Degree & Long-Term Global Pathways.

Through strategic partnerships with institutions across Australia, USA, Europe, Malaysia, Singapore, Dubai, Thailand, Indonesia, Turkey, Hong Kong and Russia, students benefit from internationally benchmarked curricula, industry exposure, multicultural classrooms, and cross-cultural learning. These experiences integrate academics with experiential learning, global networking, and real-world insights—empowering students with a global mindset, enhanced employability, and the skills required for successful international careers.

Campus News & Updates

LIFE @ DGU

Buzzing Campus Life

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Top Recruiters

350+ companies recruit from campus every year

ACC Cement
Adani Cement
Asian Paints
Australian and New Zealand bank
Axis Bank
British Petroleum
Dabur
DBS Bank
Deloitte
EY Building
Grant Thronton
Greenlam Industries Limited
Hafele India
HCL Tech
ICICI Bank
Infosys
ITC Limited
Jhonson
Kansai Nerolac
Mother Dairy
Somany Tiles
Tech Mahindra
UltraTech Cement
Unilever

Frequently Asked Questions

The BBA program at DBS Global University aims to groom future business leaders through a comprehensive curriculum that blends theoretical knowledge with practical industry exposure, experiential learning, and a global perspective.

Specialisations offered include BBA in E-Commerce and Supply Chain, Fintech, Digital Marketing, Business Analytics, Entrepreneurship, Banking and Financial Services, Capital Markets, and International Business.

Key advantages include a safe, cosmopolitan campus in Dehradun; bundled industry-integrated certificates; a diverse community with students from 23 states and 5 countries; multiple placement opportunities with 350+ companies; international exposure possibilities; and modern hostel facilities with sports and gym amenities.

The curriculum emphasizes hands-on learning through mandatory industry projects, internships, and real-world case studies, ensuring students develop a holistic, applicable skill set.

The Fintech specialization prepares professionals for the BFSI sector, covering Financial Technology, Blockchain, Cryptocurrency, Forensic Accounting, Fraud Management, Smart Contracts, and Electronic Payment systems.

Students gain expertise in planning and executing digital campaigns, mastering SEO/SEM, social/web analytics, digital advertising, and new media communication strategies.

The program equips students with skills in Data Analytics, Business Intelligence, data mining, visualization, and advanced statistics to drive data-informed business decisions and optimize processes.

This program fosters innovation and strategic thinking, guiding students through ideation, business planning, resource management, and risk assessment to launch startups or drive innovation within organizations.

DBS Global University (DGU) is an excellent choice for a specialized BBA, offering a diverse range of in-demand specializations, strong industry linkages, and a holistic learning environment.

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