This program provides a high-intensity launchpad into the modern startup ecosystem, moving beyond abstract theory to focus on measurable outcomes and digital viability
Learn to cultivate groundbreaking ideas into Minimum Viable Products (MVPs) using Lean Startup methodologies. Focus is placed on utilising Generative AI for rapid content creation, market research, and predictive modelling of customer demand.
Develop the mindset and skills to drive innovation within established organisations, ensuring graduates can lead transformative projects across any sector.
Whether you aspire to launch your own venture or drive high-growth innovation, this program provides the digital mindset and execution skills to thrive in the ever-evolving business landscape.
Eligibility Criteria
To pursue this program student must have
Course Structure
| SEMESTER I | SEMESTER II | ||
|---|---|---|---|
| Subject | Credits | Subject | Credits |
| Business Economics | 3 | Essential English Literature | 3 |
| Business Mathematics | 3 | Financial Accounting | 3 |
| Business & Corporate Law | 3 | Application of Spreadsheets in Business | 2 |
| Urban Sociology | 2 | Introduction to Marketing | 3 |
| Introduction to Psychology | 2 | Environment Studies | 2 |
| Impact of Media on Society | 2 | Business Statistics | 3 |
| Writing Business English | 3 | Strategy Management | 3 |
| Building Self Confidence | 3 | Social Immersion Experience (SIE) | 2 |
| Internet and Related Technologies | 1 | ||
| TOTAL | 21 | TOTAL | 22 |
| SEMESTER III | SEMESTER IV | ||
| Subject | Credits | Subject | Credits |
| International Business | 3 | Negotiating Skills | 3 |
| Organizational Behaviour | 3 | Introduction to Entrepreneurship | 3 |
| Business Communication | 2 | Disruptive Technologies | 2 |
| Placement Related Communication | 2 | Operations Management | 3 |
| Financial Management | 3 | Innovation and design thinking | 3 |
| Introduction to Marketing | 3 | Launching new ventures | 3 |
| Human Resource Management | 3 | Essentials of entrepreneurship | 3 |
| Introduction to Supply Chain Management | 3 | New venture financing | 3 |
| TOTAL | 22 | TOTAL | 23 |
| SEMESTER V | SEMESTER VI | ||
| Subject | Credits | Subject | Credits |
| Research Methodology & Report Writing | 4 | Major Project/Dissertation | 8 |
| Ethics & Corporate Governance | 2 | Appreciating Art Fundamentals | 2 |
| Leadership in a Dynamic Business Environment | 2 | Start-up financing | 2 |
| Social and Web Analytics | 3 | Social entrepreneurship | 3 |
| Advanced Statistics | 3 | Formulating Business Models | 3 |
| Applications of Business Analytics | 3 | ||
| Being Corporate Ready | 1 | ||
| TOTAL | 21 | TOTAL | 18 |
Fee Structure
E-Commerce & Supply Chain/Fintech/Digital Marketing/Business Analytics (SAS/SAP Extra) Entrepreneurship/Banking & Insurance/Capital Markets in collaboration with NISM International Business (Foreign Tour Charges Extra)
| Fees | I Semester | II Semester | III Semester | IV Semester | V Semester | VI Semester |
|---|---|---|---|---|---|---|
| Admission Fee | 15,000 | - | - | - | - | - |
| Tuition Fee | 1,25,000 | 1,25,000 | 1,35,000 | 1,35,000 | 1,45,000 | 1,45,000 |
| University Examinations Fees | 5,500 | 5,500 | 5,500 | 5,500 | 5,500 | 5,500 |
| Total | 1,45,500 | 1,30,500 | 1,40,500 | 1,40,500 | 1,50,500 | 1,50,500 |
| Security (Refundable) | - | - | 10,000 | - | - | - |
| Other Incidental Compulsory Charges | ||||||
| Charges for Uniform (Dress Camp) | 9,500 | - | - | - | - | - |
| Book Bank (EET Library) | 4,500 | - | - | - | - | - |
| Career Development Cell Membership | - | - | - | - | 7,500 | - |
| Alumni Registration + 1 Year Enrollment | - | - | - | - | - | 5,000 |
| Online ERP Fee | 1,000 | 1,000 | 1,000 | 1,000 | 1,000 | 1,000 |
The classes in the University may stretch till late evening and require many group projects and hence students are advised to stay in the campus hostels.
However, day boarding (Rs.25,000/ year) is compulsory for MBA, BBA, Integrated MBA, B.Tech, Integrated B.Tech, B.Com & Integrated Law programs other than the final year.
*Scholarship amount will be calculated on BBA General tuition fee for first year Rs. 1,02,500 per semester and subsequently thereafter.
Fee is subject to change. For updated fee structure kindly visit www.doonbusinessschool.com / www.dgu.ac
All under graduate degrees can be converted into the respective Hons. program through following pathways Research/Industry Attachment /Start-Up/Super Specialised Courses.
E-Commerce & Supply Chain/Fintech/Digital Marketing/Business Analytics (SAS/SAP Extra) Entrepreneurship/Banking & Insurance/Capital Markets in collaboration with NISM International Business (Foreign Tour Charges Extra)
| Fees | I Semester | II Semester | III Semester | IV Semester | V Semester | VI Semester |
|---|---|---|---|---|---|---|
| Admission Fee | 15,000 | - | - | - | - | - |
| Tuition Fee | 1,25,000 | 1,25,000 | 1,35,000 | 1,35,000 | 1,45,000 | 1,45,000 |
| University Examinations Fees | 5,500 | 5,500 | 5,500 | 5,500 | 5,500 | 5,500 |
| Total | 1,45,500 | 1,30,500 | 1,40,500 | 1,40,500 | 1,50,500 | 1,50,500 |
| Security (Refundable) | - | - | 10,000 | - | - | - |
| Other Incidental Compulsory Charges | ||||||
| Charges for Uniform (Dress Camp) | 9,500 | - | - | - | - | - |
| Book Bank (EET Library) | 4,500 | - | - | - | - | - |
| Career Development Cell Membership | - | - | - | - | 7,500 | - |
| Alumni Registration + 1 Year Enrollment | - | - | - | - | - | 5,000 |
| Online ERP Fee | 1,000 | 1,000 | 1,000 | 1,000 | 1,000 | 1,000 |
The classes in the University may stretch till late evening and require many group projects and hence students are advised to stay in the campus hostels.
However, day boarding (Rs.25,000/ year) is compulsory for MBA, BBA, Integrated MBA, B.Tech, Integrated B.Tech, B.Com & Integrated Law programs other than the final year.
*Scholarship amount will be calculated on BBA General tuition fee for first year Rs. 1,02,500 per semester and subsequently thereafter.
Fee is subject to change. For updated fee structure kindly visit www.doonbusinessschool.com / www.dgu.ac
All under graduate degrees can be converted into the respective Hons. program through following pathways Research/Industry Attachment /Start-Up/Super Specialised Courses.
Scholarship
| CATEGORY | All India | ||||||||
|---|---|---|---|---|---|---|---|---|---|
| SCHOLARSHIPS | 10.00% | 20.00% | 30.00% | 40.00% | 50.00% | 60.00% | 70.00% | 80.00% | 90.00% |
| 12th Percentage (Any Central Board) | 80.00-84.99 | 85.00-89.99 | 90.00-92.50 | 92.60-94.99 | 95 | 96 | 97 | 98 | 99 |
| JEE Percentile | 75-79.99 | 80 - 84.99 | 85 - 89.99 | 90 - 94.99 | 95-95.99 | 96-96.99 | 97-97.99 | 98-98.99 | 99-100 |
| CUET Percentile | 88 - 89.99 | 90-91.99 | 92-93.99 | 94-94.99 | 95-95.99 | 96-96.99 | 97-99.99 | 98-98.99 | 99-100 |
Note: Best 4 Core Subjects only (SUPW, Physical Education and Non Academic Subjects will not be considered)
Get a one-time non-returnable grant of Rs.2.5 Lakh Or 25% Scholarship on tuition fees whichever is lower
25% Scholarship on tuition fees
25% on Tuition Fee
10% on Tuition Fee
10% on Tuition Fee
10% on Tuition Fee
However the scholarship for 3rd semester onwards wlil be subject to:
In case any of the above criteria is not fulfliled the scholarship for the next semester wlil be withdrawn.
USPs of the Program
Develop skills to start and manage businesses with a focus on financial planning, marketing strategy, and innovative practices, empowering to embark on entrepreneurial ventures confidently.
Immerse in a culture of innovation. The program fosters creativity, critical thinking, and problem-solving, nurturing the ability to identify opportunities and launch successful entrepreneurial ventures.
Access a robust network of mentors. Engage with seasoned entrepreneurs and industry experts who provide guidance, insights, and real-world experiences, facilitating the entrepreneurial journey.
Beyond theory, engage in practical exercises, simulations, and real-world projects. Apply entrepreneurship principles to actual scenarios, and prepare for the challenges and opportunities in the entrepreneurial landscape.
Cultivate a well-rounded understanding of business. The curriculum covers financial management, marketing, innovation, and leadership, ensuring you possess a comprehensive skill set crucial for entrepreneurial success.
Other Specialization
Study Abroad Opportunities for Global Careers
DBS Global University offers students flexible and impactful study abroad pathways designed to build global competence and career readiness. Backed by a strong network of 50+ MOUs across 20+ countries, the University enables meaningful international exposure through Short-Term Global Immersion Programs, Credit Transfer Study Abroad Programs, and Dual Degree & Long-Term Global Pathways.
Through strategic partnerships with institutions across Australia, USA, Europe, Malaysia, Singapore, Dubai, Thailand, Indonesia, Turkey, Hong Kong and Russia, students benefit from internationally benchmarked curricula, industry exposure, multicultural classrooms, and cross-cultural learning. These experiences integrate academics with experiential learning, global networking, and real-world insights—empowering students with a global mindset, enhanced employability, and the skills required for successful international careers.
350+ companies recruit from campus every year
The program is a rapid-iteration, high-intensity launchpad focused on transitioning students from ideation to market launch. It emphasises measurable outcomes, digital viability, and practical execution over abstract theory, preparing aspiring founders and intrapreneurs for the modern startup ecosystem.
Key learning modules are as follows:
The program's USPs include:
Graduates are prepared for roles such as:
DBS Global University (DGU), through its Doon Business School, is widely recognised as a premier institution for the BBA in Entrepreneurship, offering a uniquely practical and digitally-focused program designed for real-world venture creation and innovation leadership.
Yes. The dedicated "Intrapreneurial Leadership" module specifically develops the skills and mindset required to drive transformative projects and high-growth innovation within established organisations across any sector.