BBA with Specialization in Entrepreneurship

The BBA in Entrepreneurship at Doon Business School is a rapid-iteration program designed to transition aspiring founders and intrapreneurs from ideation to market launch.

This program provides a high-intensity launchpad into the modern startup ecosystem, moving beyond abstract theory to focus on measurable outcomes and digital viability

Digital Venture Creation

Learn to cultivate groundbreaking ideas into Minimum Viable Products (MVPs) using Lean Startup methodologies. Focus is placed on utilising Generative AI for rapid content creation, market research, and predictive modelling of customer demand.

Funding and Finance

Master the financial life-cycle of a startup, including strategic planning, resource allocation, and risk management. Specialised training covers securing Angel Investment, Venture Capital (VC) funding, and navigating early-stage financial models.

Market Validation

Gain practical mastery in customer acquisition, digital scaling, and competitive analysis. Students execute live business simulations to build resilience, adaptability, and the critical skill of pivoting based on real-world data.

Intrapreneurial Leadership

Develop the mindset and skills to drive innovation within established organisations, ensuring graduates can lead transformative projects across any sector.

Whether you aspire to launch your own venture or drive high-growth innovation, this program provides the digital mindset and execution skills to thrive in the ever-evolving business landscape.

Career Opportunities

  • Entrepreneur/ Startup Founder
  • Innovation Consultant
  • Intrapreneur
  • Business Incubator Manager
  • Franchise Operator/ Owner
  • Business Development Manager
  • Venture Capital Analyst

Eligibility Criteria

To pursue this program student must have

  • Min. 65% in XII with appereance in National Level Entrance Examinaiton + Online Interview + Writing Test ( Merit on the basis of cumulative Score on the basis of X+XII + Online Interview + Writing Test )

Course Structure

SEMESTER I SEMESTER II
Subject Credits Subject Credits
Business Economics 3 Essential English Literature 3
Business Mathematics 3 Financial Accounting 3
Business & Corporate Law 3 Application of Spreadsheets in Business 2
Urban Sociology 2 Introduction to Marketing 3
Introduction to Psychology 2 Environment Studies 2
Impact of Media on Society 2 Business Statistics 3
Writing Business English 3 Strategy Management 3
Building Self Confidence 3 Social Immersion Experience (SIE) 2
    Internet and Related Technologies 1
TOTAL 21 TOTAL 22
SEMESTER III SEMESTER IV
Subject Credits Subject Credits
International Business 3 Negotiating Skills 3
Organizational Behaviour 3 Introduction to Entrepreneurship 3
Business Communication 2 Disruptive Technologies 2
Placement Related Communication 2 Operations Management 3
Financial Management 3 Innovation and design thinking 3
Introduction to Marketing 3 Launching new ventures 3
Human Resource Management 3 Essentials of entrepreneurship 3
Introduction to Supply Chain Management 3 New venture financing 3
TOTAL 22 TOTAL 23
SEMESTER V SEMESTER VI
Subject Credits Subject Credits
Research Methodology & Report Writing 4 Major Project/Dissertation 8
Ethics & Corporate Governance 2 Appreciating Art Fundamentals 2
Leadership in a Dynamic Business Environment 2 Start-up financing 2
Social and Web Analytics 3 Social entrepreneurship 3
Advanced Statistics 3 Formulating Business Models 3
Applications of Business Analytics 3    
Being Corporate Ready 1    
TOTAL 21 TOTAL 18

Fee Structure

BBA 2026-29

E-Commerce & Supply Chain/Fintech/Digital Marketing/Business Analytics (SAS/SAP Extra) Entrepreneurship/Banking & Insurance/Capital Markets in collaboration with NISM International Business (Foreign Tour Charges Extra)

Fees I Semester II Semester III Semester IV Semester V Semester VI Semester
Admission Fee 15,000 - - - - -
Tuition Fee 1,25,000 1,25,000 1,35,000 1,35,000 1,45,000 1,45,000
University Examinations Fees 5,500 5,500 5,500 5,500 5,500 5,500
Total 1,45,500 1,30,500 1,40,500 1,40,500 1,50,500 1,50,500
Security (Refundable) - - 10,000 - - -
Other Incidental Compulsory Charges
Charges for Uniform (Dress Camp) 9,500 - - - - -
Book Bank (EET Library) 4,500 - - - - -
Career Development Cell Membership - - - - 7,500 -
Alumni Registration + 1 Year Enrollment - - - - - 5,000
Online ERP Fee 1,000 1,000 1,000 1,000 1,000 1,000

The classes in the University may stretch till late evening and require many group projects and hence students are advised to stay in the campus hostels.

However, day boarding (Rs.25,000/ year) is compulsory for MBA, BBA, Integrated MBA, B.Tech, Integrated B.Tech, B.Com & Integrated Law programs other than the final year.

*Scholarship amount will be calculated on BBA General tuition fee for first year Rs. 1,02,500 per semester and subsequently thereafter.

Fee is subject to change. For updated fee structure kindly visit www.doonbusinessschool.com / www.dgu.ac

All under graduate degrees can be converted into the respective Hons. program through following pathways Research/Industry Attachment /Start-Up/Super Specialised Courses.

BBA 2026-29

E-Commerce & Supply Chain/Fintech/Digital Marketing/Business Analytics (SAS/SAP Extra) Entrepreneurship/Banking & Insurance/Capital Markets in collaboration with NISM International Business (Foreign Tour Charges Extra)

Fees I Semester II Semester III Semester IV Semester V Semester VI Semester
Admission Fee 15,000 - - - - -
Tuition Fee 1,25,000 1,25,000 1,35,000 1,35,000 1,45,000 1,45,000
University Examinations Fees 5,500 5,500 5,500 5,500 5,500 5,500
Total 1,45,500 1,30,500 1,40,500 1,40,500 1,50,500 1,50,500
Security (Refundable) - - 10,000 - - -
Other Incidental Compulsory Charges
Charges for Uniform (Dress Camp) 9,500 - - - - -
Book Bank (EET Library) 4,500 - - - - -
Career Development Cell Membership - - - - 7,500 -
Alumni Registration + 1 Year Enrollment - - - - - 5,000
Online ERP Fee 1,000 1,000 1,000 1,000 1,000 1,000

The classes in the University may stretch till late evening and require many group projects and hence students are advised to stay in the campus hostels.

However, day boarding (Rs.25,000/ year) is compulsory for MBA, BBA, Integrated MBA, B.Tech, Integrated B.Tech, B.Com & Integrated Law programs other than the final year.

*Scholarship amount will be calculated on BBA General tuition fee for first year Rs. 1,02,500 per semester and subsequently thereafter.

Fee is subject to change. For updated fee structure kindly visit www.doonbusinessschool.com / www.dgu.ac

All under graduate degrees can be converted into the respective Hons. program through following pathways Research/Industry Attachment /Start-Up/Super Specialised Courses.

Scholarship

For Undergraduate Students for 2025-26 intake
CATEGORY All India
SCHOLARSHIPS 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 70.00% 80.00% 90.00%
12th Percentage (Any Central Board) 80.00-84.99 85.00-89.99 90.00-92.50 92.60-94.99 95 96 97 98 99
JEE Percentile 75-79.99 80 - 84.99 85 - 89.99 90 - 94.99 95-95.99 96-96.99 97-97.99 98-98.99 99-100
CUET Percentile 88 - 89.99 90-91.99 92-93.99 94-94.99 95-95.99 96-96.99 97-99.99 98-98.99 99-100

Note: Best 4 Core Subjects only (SUPW, Physical Education and Non Academic Subjects will not be considered)

Satya Devi Special Scholarship for Bihar Students
(BSCC Eligible)

Get a one-time non-returnable grant of Rs.2.5 Lakh Or 25% Scholarship on tuition fees whichever is lower

For B.Sc. Agriculture/ Forestry / Agri Business
(Dr. S. K. Gupta Memorial Scholarship)

25% Scholarship on tuition fees

Scholarship for Uttarakhand Domicile

25% on Tuition Fee

Scholarship for Single Mother (All India)

10% on Tuition Fee

Scholarship for Teacher Ward (All India)

10% on Tuition Fee

Scholarship for Defence Personal Ward (All India)

10% on Tuition Fee

Note: No two scholarships can be clubbed together, if any student eligible for two scholarships may choose the higher scholarship from the respective category.

Procedure

  1. Students registering for scholarship should apply on the prescribed form avaliable with the institute or on website at the time of interview before confirmation of admission. Students who do not apply before confirmation of admission wlil not be eligible for merit scholarship.
  2. Students should submit photocopies of all mark sheets and certificates required as above for entitling the scholarship.
  3. Upon your official confirmation of admission with the DBSG, you wlil receive a formal scholarship offer letter / confirmation.
  4. The scholarship wlil be disbursed semester wise.
  5. In case the result of the previous semester has not been declared tlil the last date of submission of fees for the next semester, the student may provisionally submit fees equivalent to the last semester fees but in case falis to get the required marks wlil have to submit the balance fees.
  6. Whlie applying for a scholarship and fliling in the percentage of class XII marks, applicants are required to consider the aggregate of Best 4 core subjects in their XII boards (SUPW, Physical Education and Non Academic Subjects wlil not be considered).
  7. Scholarship amount will be calculated on General (basic) tuition fee for per semester and subsequently thereafter.

However the scholarship for 3rd semester onwards wlil be subject to:

In case any of the above criteria is not fulfliled the scholarship for the next semester wlil be withdrawn.

  1. 75% attendance to be maintained in each subject individually in the preceding semester. Please note that Third Semester Scholarship depends on First semester performance and Fourth semester Scholarship on second semester.
  2. 70% marks in cumulative score in all subjects.
  3. Students shall not be involved in any disciplinary action of misconduct where a penalty or fine is imposed by the Proctorial board.
  4. Students shall take a good moral character certificate from the course coordinator every year and submit the same with the Registrar.
  5. Students should give an undertaking of being avaliable at all time during the course for any brand ambassador activities and also in case of events/goodwlil programmes.
  6. There should be no discontinuation in study. In case of transfer to any other institute, the scholarship given wlil have to be refunded prior to issue of College Leaving Certificate.
  7. Students need to send a thank you letter to the Board of Trustees for the Generous Scholarship every semester.

Disclaimer

  • Notwithstanding anything under this Scholarship scheme, ESKAY EDUCATIONAL TRUST has sole discretion to edit, modify, change, update, continue or abandon the above-mentioned Scholarship going forward at any given point in time, without any prior written intimation. Management wlil be the final deciding authority for all scholarship decisions as stated in this specific disclaimer.
  • There is no concept of automatic renewal for next semester. The Sponsorship Committee shall decide every semester on a case-to-case basis, subject to the Scholarship Scheme if prevaliing at the relevant time.
  • There should be no discontinuation in study. In case of discontinuation / transfer to any other institute, the scholarship given wlil have to be refunded prior to issue of college leaving certificate.
  • Please note that this communication is without prejudice to any rights of ESKAY EDUCATIONAL TRUST and this communication should not be considered as a waiver of any rights of ESKAY EDUCATIONAL TRUST in the applicants' favour.

USPs of the Program

Venture Crafting

Develop skills to start and manage businesses with a focus on financial planning, marketing strategy, and innovative practices, empowering to embark on entrepreneurial ventures confidently.

Innovation Incubator

Immerse in a culture of innovation. The program fosters creativity, critical thinking, and problem-solving, nurturing the ability to identify opportunities and launch successful entrepreneurial ventures.

Mentorship Network

Access a robust network of mentors. Engage with seasoned entrepreneurs and industry experts who provide guidance, insights, and real-world experiences, facilitating the entrepreneurial journey.

Practical Entrepreneurial Exercises

Beyond theory, engage in practical exercises, simulations, and real-world projects. Apply entrepreneurship principles to actual scenarios, and prepare for the challenges and opportunities in the entrepreneurial landscape.

Holistic Business Acumen

Cultivate a well-rounded understanding of business. The curriculum covers financial management, marketing, innovation, and leadership, ensuring you possess a comprehensive skill set crucial for entrepreneurial success.

Placements

Enjoy Everyday while Ensuring Great Career

Student Education Immersion Program

Study Abroad Opportunities for Global Careers

DBS Global University offers students flexible and impactful study abroad pathways designed to build global competence and career readiness. Backed by a strong network of 50+ MOUs across 20+ countries, the University enables meaningful international exposure through Short-Term Global Immersion Programs, Credit Transfer Study Abroad Programs, and Dual Degree & Long-Term Global Pathways.

Through strategic partnerships with institutions across Australia, USA, Europe, Malaysia, Singapore, Dubai, Thailand, Indonesia, Turkey, Hong Kong and Russia, students benefit from internationally benchmarked curricula, industry exposure, multicultural classrooms, and cross-cultural learning. These experiences integrate academics with experiential learning, global networking, and real-world insights—empowering students with a global mindset, enhanced employability, and the skills required for successful international careers.

Campus News & Updates

LIFE @ DGU

Buzzing Campus Life

Explore More

Top Recruiters

350+ companies recruit from campus every year

ACC Cement
Adani Cement
Asian Paints
Australian and New Zealand bank
Axis Bank
British Petroleum
Dabur
DBS Bank
Deloitte
EY Building
Grant Thronton
Greenlam Industries Limited
Hafele India
HCL Tech
ICICI Bank
Infosys
ITC Limited
Jhonson
Kansai Nerolac
Mother Dairy
Somany Tiles
Tech Mahindra
UltraTech Cement
Unilever

Frequently Asked Questions

The program is a rapid-iteration, high-intensity launchpad focused on transitioning students from ideation to market launch. It emphasises measurable outcomes, digital viability, and practical execution over abstract theory, preparing aspiring founders and intrapreneurs for the modern startup ecosystem.

Key learning modules are as follows:

  • Digital Venture Creation : Cultivating ideas into MVPs using Lean Startup methodologies and Generative AI for content, research, and demand modelling.
  • Funding and Finance : Mastering the startup financial lifecycle, including securing Angel and VC funding.
  • Market Validation : Gaining practical skills in customer acquisition, digital scaling, and pivoting through live simulations.
  • Intrapreneurial Leadership : Developing the mindset to drive innovation within established organisations.

The program's USPs include:

  • Venture Crafting : Focus on financial planning and marketing for new ventures.
  • Innovation Incubator : A culture fostering creativity and opportunity identification.
  • Mentorship Network : Access to guidance from seasoned entrepreneurs and industry experts.
  • Practical Exercises : Learning through simulations, real-world projects, and business scenarios.
  • Holistic Business Acumen : A comprehensive curriculum covering finance, marketing, innovation, and leadership.

Graduates are prepared for roles such as:

  • Entrepreneur/Startup Founder
  • Innovation Consultant
  • Intrapreneur
  • Business Incubator Manager
  • Franchise Operator/Owner
  • Business Development Manager
  • Venture Capital Analyst

DBS Global University (DGU), through its Doon Business School, is widely recognised as a premier institution for the BBA in Entrepreneurship, offering a uniquely practical and digitally-focused program designed for real-world venture creation and innovation leadership.

Yes. The dedicated "Intrapreneurial Leadership" module specifically develops the skills and mindset required to drive transformative projects and high-growth innovation within established organisations across any sector.

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