MBA with Specialization in Business Analytics
The MBA in Business Analytics at Doon Business School is a specialised, highly quantitative program engineered to train data-driven decision leaders.
This program addresses the surging industry demand by centring its curriculum on real-world applications and predictive modelling. You will gain expertise in data science, learning to decode complex business trends and propel organisational growth with pivotal, data-driven strategies that transform core functions like Finance, Marketing, and Operations.
MBA Business Analytics with SAS
MBA (Business Analytics) with SAS, IIM Residential Program & Foreign Tour
MBA (Business Analytics) with SAS & Foreign Tour
Career Opportunities
- Eligibility Criteria
- Course Structure
- Fee Structure
- Scholarship
- USPs of the Program
- Other Specialization
Eligibility Criteria
To pursue this program student must have
Course Structure
| QUARTER I | QUARTER II | ||
|---|---|---|---|
| Subject | Credits | Subject | Credits |
| Managerial Economics-I | 2 | Production Operations Management | 3 |
| Financial Reporting and Analysis-I | 3 | Business Statistics | 3 |
| Marketing Management-I | 2 | Managerial Economics-II | 2 |
| Global Business Environment | 3 | Financial Reporting and Analysis-II | 3 |
| Human Resource Management | 3 | Marketing Management-II | 2 |
| Professional Business Communication-I | 2 | Operations Research | 3 |
| TOTAL | 15 | TOTAL | 16 |
| QUARTER III | QUARTER IV | ||
| Subject | Credits | Subject | Credits |
| Organizational Behaviour | 2 | Research Methodology | 3 |
| Data Analytics-I | 3 | Data Analytics-II | 3 |
| Professional Business Communication-II | 2 | Foreign Language- French (Qualifying) | 0 |
| Enterprise Resource Planning | 3 | Business Forecasting | 3 |
| Legal Environment of Business | 3 | Legal and Ethics Aspects of Business Analytics | 3 |
| Applied Business Analytics | 3 | Specialization Elective 1 (Minor) | 3 |
| Specialization Elective 2 (Minor) | 3 | ||
| TOTAL | 15 | TOTAL | 18 |
| QUARTER V | QUARTER VI | ||
| Subject | Credits | Subject | Credits |
| Strategic Management | 3 | Business Ethics and Corporate Governance | 3 |
| Entrepreneurship | 3 | Advanced Excel for Business Analytics | 3 |
| Business Strategies with Analytics | 3 | Data Visualization Using Tableau | 3 |
| Statistics for Analytics | 3 | Business Intelligence with Power BI | 3 |
| Data Analytics Using Cloud Technology | 3 | Supply Chain Analytics | 3 |
| Summer Internship Project & Viva Voce | 4 | Specialization Elective 3 (Minor) | 3 |
| TOTAL | 19 | TOTAL | 18 |
| QUARTER VII | QUARTER VIII | ||
| Subject | Credits | Subject | Credits |
| Predictive Analytics with Python | 3 | Capstone Project/ Dissertation | 8 |
| Specialization Elective 4 (Minor) | 3 | ||
| TOTAL | 6 | TOTAL | 8 |
Fee Structure
MBA Business Analytics with SAS 2026-28
| Fees | I Semester | II Semester | III Semester | IV Semester | |
|---|---|---|---|---|---|
| Admission Fee | 50,000 | - | - | - | |
| Tuition Fee | 2,35,000 | 2,35,000 | 2,55,000 | 2,55,000 | |
| Compulsory value added program (CVA) | 17,500 | 17,500 | 17,500 | 17,500 | |
| Combo Scholarship (-) | 10,000 | - | - | - | |
| Total Academic Fee + CVA (After Combo Scholarship) | 2,92,500 | 2,52,500 | 2,72,500 | 2,72,500 | |
| International Tour & Education Immersions Charges | |||||
| One Week in Singapore / Dubai / Malaysia / Hong Kong / Thailand) | 85,000 |
||||
| Upto 02 months Immersion in Sigapore/ HongKong/ Dubai with 12 Credits or 3-4 Week in Europe with upto 6 Credits | 6,80,000 | ||||
| Other Optional Value Added Program, students may combine with above mentioned programs | |||||
| SAP | SAS | ISCEA | One week IIM Rhotak residential program (Business Strategy) |
Two months residential programs at NISM Academy Mumbai (stock Market/Investment Banking) |
Rs. 70,000/- for each value added program |
| Germany | USA | USA | India | India | - |
- The classes in the University may stretch till late evening and require many group projects and hence students are advised to stay in the campus hostels. For Hostel fee detail visit: www.dgu.ac
- However, in case hostel is not taken day boarding (Rs.25,000/year) is compulsory for MBA programs in first year. | University Examinations Fees Per Semester Rs. 5,500/-
- Uniform (including business suits): Rs. 9,500/- one time, Book Bank: Rs. 4,500/- one time and Alumni Registration: Rs. 5,000/- one time shall be applicable to all & is compulsory payable to 3rd party.
- Kindly contact office of the international affairs for final detail and delivery of international tour and education immersions | Email: internationalaffairsoffice@dgu.ac.in
- Fee is subject to change. For updated fee structure kindly visit: www.dgu.ac | All foreign tours/programs are subject to having a minimum of 15 students in a batch.
- Scholarship amount will be calculated on MBA General tuition fee for first year Rs. 2,35,000 per semester and subsequently thereafter.
- No scholarship shall be deemed valid until a formal letter is issued by the Office of the Registrar.
Scholarship
Scholarships for Post Graduate Students 2025-26 intake
Merit Scholarship At Dbs Global University
Conditions Of Scholarship For 2025-2026 Intake Batch
This scheme is applicable for all applicants of the MBA program at DBS Global University who have a valid qualifying exam score and have secured a pre-specified minimum percentage in graduation.
All such students will be eligible for scholarship in tuition fees for the entire program as per the following scheme:
For Applicants with a valid score in CAT/XAT/MAT/CMAT (with min. 65% in graduation)
| CAT/XAT Percentile above | 75 | 80 | 85 | 90 | 95 | 96 | 97 | 98 | 99 |
| MAT/CMAT Percentile above | 90 | 95 | 97 | 98 | |||||
| Scholarship (as %age of Tuition Fee) | 20 | 30 | 40 | 50 | 60 | 70 | 80 | 85 | 90 |
For Postgraduate Program for M.Tech / MCA (Dr. S. K. Gupta Memorial Scholarship)
25% Scholarship on tuition fees
This scholarship is applicable till 31st July 2025.
Note
- The Scholarships are open for the first 15 percent seats in each program on a first come first served basis.
- No application for scholarships shall be entertained beyond 15th-July-2025.
- Candidates should preferably send their scholarship applications along-with their admission registration forms.
Procedure
- Students registering for scholarship should apply on the prescribed form available with the institute in the beginning of the semester.
- Students should submit photocopies of all mark sheets and certificates required as above for entitling the scholarship.
- Students should give an indemnity bond specifying that he/she will not leave the course/degree programme in between the duration of the course/degree.
- Upon your official registration with the DBSGU, you will receive a formal scholarship offer letter / confirmation.
- The scholarship will be disbursed to you in two equal installments or as applicable.
- In case the result of the previous semester has not been declared till the last date of submission of fees for the next semester, the student may provisionally submit fees equivalent to the last semester fees but in case falis to get the required marks will have to submit the balance fees.
However the scholarship for 3rd semester onwards will be subject to :
- 75% attendance to be maintained in each subject individually in the preceding semester. Please note that Third Semester Scholarship depends on First semester performance and Fourth semester Scholarship on second semester.
- 60% marks in cumulative score in all the subjects.
- Students shall not be involved in any disciplinary action of misconduct where a penalty or fine is imposed by the Proctorial board.
- Students shall take a good moral character certificate from the course coordinator every year and submit the same with the Registrar.
- Students should give an undertaking of being available at all time during the course for any brand ambassador activities and also in case of events/goodwill programmes.
- There should be no discontinuation in study. In case of transfer to any other institute, the scholarship given will have to be refunded prior to issue of College Leaving Certificate.
- Students need to send a thank you letter to the Board of Trustees for the Generous Scholarship every semester.
- In case any of the above criteria is not fulfliled the scholarship for the next semester will be withdrawn.
Disclaimer
USPs of the Program
Real-time Data Application
Hands-on projects utilising real-time data, ensuring graduates are adept at applying analytics to contemporary business challenges, providing a competitive edge in dynamic industries.
Advanced Predictive Modeling
Mastery of advanced predictive modelling techniques, empowering graduates to forecast trends, identify patterns, and make data-driven decisions for strategic business planning and growth.
Industry-Aligned Capstone Projects
Engage in industry-aligned capstone projects, applying analytics to solve actual business problems, fostering practical experience and showcasing expertise in solving complex, real-world challenges
Cutting-edge Data Visualization
Specialised training in cutting-edge data visualisation tools, enabling graduates to communicate complex insights effectively, ensuring their analytical findings are accessible and impactful across diverse stakeholders.
Business Impact Focus
A unique emphasis on business impact, equipping graduates to translate analytical findings into actionable strategies, ensuring they can drive positive organisational change and enhance business performance through data-driven decision-making.
Other Specialization
SAS specialization provides an opportunity for global certifications. Validate your expertise with certifications from SAS, giving you a competitive advantage in the global job market.SAS - a world leader in analytics. From SAS Programming to Visual Business Analytics, each course is meticulously crafted to enhance your skills in the dynamic field of data analytics.
Global Recognition : Our MBA program is recognized globally for producing industry-ready leaders with SAS expertise.
Cutting-Edge Curriculum : Stay abreast of the latest developments in SAS with a curriculum designed in collaboration with industry experts.
Practical Learning : Gain hands-on experience through real-world simulations, case studies, and live projects.
SAS Modules Essentials (Querying and Reporting-Code based Approach), Programming in Viya (Cloud), SAS® Enterprise Guide®: ANOVA, Regression, and Logistic Regression, Application of Machine Learning Using SAS(R) Viya®
For more information - https://dgu.ac/school-of-future-skills/sas
All students who opt for the international immersion program, undergo an intensive program in one of the major business hubs, (Singapore, Dubai or Malaysia).
In this one week immersion program, students are exposed to leading educational institutions, large financial corporations, trading hubs, & exposed to the international working environment. This helps immensely in broadening the perspectives and exposing the students to leading business methodologies in the world.
We are also going to offer Summer abroad, One year abroad and a Twin Degree Program.
This programme is aimed at creating a discipline of strategic thinking and strategic practice among the participants. Strategic thinking comprises making a set of integrated choices from alternatives under conditions of uncertainty. The programme will equip participants with knowledge and skills necessary for generating alternatives and making choices that would enable their organizations to achieve their business objectives. The experiential learning at 10 days of Residential Program at IIM helps students to learn and imbibe the IIM culture along with DBS.
This programme is offered with specific MBA specialization combination.
Placements
Enjoy Everyday while Ensuring Great Career
Thanks to DGU’s mock interviews, value‑added courses, and hands‑on projects I developed confidence, communication skills and real-world business sense. The practical exposure and industry-aligned learning helped me step into Indigo Paints Limited ready to perform and grow.
From engaging campus activities to hands-on projects, DGU made learning practical and exciting. This experience helped me step into Reliance Retail ready to make an impact.
One thing that really helped me during the placement season was the confidence I gained from the mock sessions. My professors pointed out mistakes I hadn’t even realized I was making and gave me valuable tips that made the process smoother. This foundation prepared me well for my role at Asian Paints Ltd.
The mix of interactive learning, practical projects, and expert guidance shaped my skills effectively. It gave me the confidence to start my professional journey with Tech Mahindra.
Hands-on learning, value-added courses, and supportive faculty prepared me for real-world challenges. These experiences helped me confidently join Hafele India Pvt Ltd and contribute from day one.
DBS Global University’s rigorous learning environment and hands-on experiences challenged me to grow constantly. This preparation gave me the confidence and skills to step into Grant Thornton Bharat LLP with readiness.
DBS Global University’s competitive and dynamic environment pushed me to perform at my best every day. This energy, combined with practical learning and guidance from faculty, helped me secure my role at MyGetWellStore.
DBS Global University’s practical projects and faculty guidance helped me build real-world skills and confidence. This preparation enabled me to step into Prism Johnson ready to contribute effectively.
At DBS Global University, engaging in practical projects and hands-on learning enhanced my skills and confidence, equipping me to step into my role at Phronesis Partners with clear direction and focus.
Through DBS Global University’s hands-on projects and skill-focused sessions, I gained practical experience and strengthened my confidence. These opportunities equipped me to make meaningful contributions at Digital Marveled Private Limited.
DGU helped me grow into someone who can take on challenges with confidence and clarity. My placement at Extramarks Education feels like the right step toward building a meaningful career.
DGU shaped my skills through constant guidance, practical exposure, and a supportive environment. Getting placed at High Beam Global feels like a strong beginning to my professional journey.
Student Education Immersion Program
Study Abroad Opportunities for Global Careers
DBS Global University offers students flexible and impactful study abroad pathways designed to build global competence and career readiness. Backed by a strong network of 50+ MOUs across 20+ countries, the University enables meaningful international exposure through Short-Term Global Immersion Programs, Credit Transfer Study Abroad Programs, and Dual Degree & Long-Term Global Pathways.
Through strategic partnerships with institutions across Australia, USA, Europe, Malaysia, Singapore, Dubai, Thailand, Indonesia, Turkey, Hong Kong and Russia, students benefit from internationally benchmarked curricula, industry exposure, multicultural classrooms, and cross-cultural learning. These experiences integrate academics with experiential learning, global networking, and real-world insights—empowering students with a global mindset, enhanced employability, and the skills required for successful international careers.
